VKontakte will show live broadcasts from Fashion Weeks in Milan and Paris.
The broadcasts of Fashion Week in Milan will be held from February 20 to February 25, after which the broadcast will move to Paris and will last until March 5. Live broadcasts from Fashion Weeks in Milan and Paris will be published on the World Fashion Channel community. In total, the television channel has planned 10 starts - 5 from each city.
Alibek Gimbatov, Executive Director of World Fashion Channel:
"VKontakte is a promising platform for our projects. It was here that last year we conducted an online casting for the new reality show New Model Show. The project changed the lives of 10 girls by opening them doors to the world of big fashion. We want to offer VKontakte audience even more unique and interesting content - and we’ll start with live coverage of Fashion Weeks. "
Ekaterina Yakusheva, head of the media group VKontakte:
"VKontakte supports major events of the fashion industry. We are glad that the shows of the world's leading collections will be available to all users of the social network. You can follow the broadcasts both in the community of the World Fashion Channel and in the VKontakte video section."
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